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Primal Rod Co, Fly Fishing Tackle & Rods
Primal fly rods are designed from decades of hard-earned fly fishing experience. From fly rods to all fishing tackle.
They created fly rods that possess soul, look amazing and perform even better while feeling light in hand, all at a reasonable price.
Shop the Primal Rod Co collections at John Norris, including the iconic Primal RAW freshwater series of fly rods.